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Book Review: Biography of Steve Jobs #100Books

March 5, 2013 by Kenna Griffin

Steve Jobs’s adopted parents told him that he could accomplish anything he wanted in life. Call it narcissism or naivety, but he believed them.

Jobs used his beliefs to change our world.

Books on nightstandJobs was a private man who luckily authorized Walter Isaacson to write his biography. The book was released in October 2011, the same month as Jobs’s death.

The Biography of Steve Jobs was full of interesting facts and wonderful surprises as it told the story of Jobs, who started Apple Computer with his friend Steve Wozniak, in his parents’ garage.

Jobs was a millionaire by the time he was 25, but those who knew him best said money didn’t change him. He always had simple tastes, and it seems the eccentric leader always was difficult to get along with. He was uncompromising, insulting and dismissed everything and everyone who bored him.

Interestingly, Jobs never actually made any products, although he was the driving force behind what was made and how it was designed. He also was a bit of a marketing genius, capturing the world with smart, interesting creative advertising concepts.

I learned while reading the book that Jobs required the original iPhone and iPods to be white because the thought the color was clean and pure. He also strived to make all Apple products as compact and thin as possible.

I couldn’t help but think that Jobs probably hated all of the cases we buy to protect our Apple products, since he focused so much on sleek design. I later learned this was true, which was why Apple created a snap-on cover for iPad.

By the way, did you know the technology used to create the original iPhone actually was invented for iPad? That’s just another little morsel I learned from the book.

Overall, I really enjoyed The Biography of Steve Jobs. It helped give me more insight into a man who altered the way we function today and invented some of my favorite products.

 

Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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Disclosure of Material Connection: Some of the links in the post above (typically those to books) may be “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. I promise that I only recommend products or services I use personally and think will provide you value. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

Comments

  1. profkrg says

    March 5, 2013 at 5:32 pm

    @douglaserice Thanks, Doug! How’s your #100Books challenge going?

    Reply
    • douglaserice says

      March 5, 2013 at 5:37 pm

      @profkrg I read like 26 in January but only 3 in February. I think I’ll get there by year’s end ;-D

      Reply
      • profkrg says

        March 5, 2013 at 5:37 pm

        @douglaserice that January number is crazy impressive. I didn’t do as well in February either. I wish I could count studies!

        Reply
        • douglaserice says

          March 5, 2013 at 5:42 pm

          @profkrg You in me both. I read like 8 issues of marketing journals in February!

          Reply
        • profkrg says

          March 5, 2013 at 5:52 pm

          @douglaserice I’m writing my lit, so I’m just reading and reading. Crazy!

          Reply
  2. Listening_More says

    March 9, 2013 at 1:37 pm

    “MeghanMBiro: Book Review: Biography of Steve Jobs #100Books http://t.co/u9ddMGJl6gl6g vprofkrgkrg”

    Reply

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Prof KRG

Prof KRG aims to create an ongoing educational dialogue among media professionals, students and educators.

Please let me know what resources you need or topics you wish you better understood. If I don't know the information, I'm happy to seek out someone who does.

Contact me via email at kennagriffin@gmail.com.

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About Kenna Griffin

I am a mass communications professor, journalist and collegiate media adviser. I teach classes including those on writing, reporting, media law, media ethics, social media marketing, and public relations. I am married, have two children and live in Oklahoma. More about this site's purpose

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